Because it’s always been done this way. (?)
Oh really?! Why? Retailers call it Super Tuesday.
But Tuesday…Maybe it is just not as hectic as the first day of the week. Nor is it Friday when everyone is ready to flee to weekend outings. Tuesday is not yet Hump Day, not generally a payday, and very rarely a holiday. So why is it that I started having a problem with overlapping release dates–Tuesday–after I started receiving books from NetGalley?
Most sources, including Bob Mayer (one of my favorite authors), speculated it might be (1) because of the NY Times best-seller lists (and this seems to be a generally accepted opinion). “The NYT bestseller list is based on sales from Tuesday to Monday, tallied on Wednesday. The list for the following Sunday is actually compiled by the prior Wednesday evening.”
So what else are we looking at? Continue reading “Five Reasons Why Books Release on Tuesday–Does That Include Indie Authors?”